crown media releases

THE MERRYWELL IS BRINGING A LITTLE TASTE OF TENNESSEE TO PERTH - 21 February 2017
PERTH, 17 February 2017 – While Aussies are well renowned for their love of beer - in Perth we love our Jack Daniel’s too!
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Lynchburg, Tennessee – the home of Jack Daniel’s – might seem a bit too far to travel for the authentic whiskey tasting experience, which is why Jack Daniel’s is bringing a taste of the Deep South to Perth with the Jack Daniel’s Barrel House at The Merrywell from 23 February – 9 April.

Over a six week period, the Jack Daniel’s Barrel House will pay tribute with an almighty celebration boasting crafted food and drinks, including the mouth-watering Jack Daniel’s glazed ribs, smoked brisket with baked beans and corn bread paired with specially crafted drinks.

An action packed program of live music and entertainment will be served every Friday to Sunday, with local DJ duo Burke & Wills first in line to warm up the celebrations at the launch on Thursday, 23 February.

They’ll be followed by NSW indie alt-rockers The Vanns, fresh from touring with some of Australia’s hottest bands through 2016, who’re sure to turn things up a notch with a pair of blistering live sets.

The Merrywell is Crown Perth’s hero pub, renowned for its American-inspired dishes including Mac & Cheese Balls, Fish Tacos and Lollipop Buffalo Wings as well as substantial meals like the BBQ Ribs sizzle from the charcoal grill and its famed burgers and award winning steak sandwich.

According to General Manager of Food and Beverage at Crown Perth, Chris Harris, The Merrywell is a natural fit for the activation as it’s the Perth home of American ‘dude-food’ with a twist.

“It makes perfect sense to turn Crown Perth’s hero pub, The Merrywell, into the iconic Jack Daniel’s Barrel House,” he says. “The relaxed atmosphere that we all know and love is as close to good old southern hospitality as it gets. Mix that with our incredible American-inspired menu which is a natural match for the whiskey flavours and you get a truly bold, authentic Tennessee experience - right here in Perth.”

Since 1866, Jack Daniel’s has been made following the same time honoured recipe and process pioneered and perfected by Mr. Jack himself. The Merrywell is proud to be transformed into the iconic Barrel House and is encouraging all to come down and see what the fuss is all about.

For the latest information on the Barrel House, live music and entertainment head to: www.crownperth.com.au/jack-daniels-barrel-house-at-the-merrywell

-ENDS-

View PDF version of Media Release. 

For further information or images, please contact:

Cassie Boyce
Crown Perth Public Relations
P: +61 8 9362 8009
M: +61 437 619 322
E: cassie.boyce@crownperth.com.au

CROWN TOWERS AND PERTH ANNOUNCED AS ONE OF THE 50 BEST PLACES TO VISIT IN 2017 - 12 January 2017
PERTH Monday 9 January 2017 – Perth’s newest high end bar destination, TWR, has made it onto the highly coveted Travel + Leisure top 50 Best Places to Travel in 2017 list – less than a month after opening.
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PERTH Monday 9 January 2017 – Perth’s newest high end bar destination, TWR, has made it onto the highly coveted Travel + Leisure top 50 Best Places to Travel in 2017 list – less than a month after opening.
 
Renowned global travel site Travel + Leisure chose the West Australian capital as one of their 50 Best Places to Travel in 2017, with TWR at newly-opened Crown Towers Perth listed as one of the top attractions to visit while in town.
 
Click here to view full Media Release.

SUMPTUOUS SURROUNDS, LUXURIOUS TREATMENTS AND PREMIUM PRODUCTS - 12 January 2017
PERTH, AUSTRALIA 12 January 2017 – Bringing to Perth the signature Crown Spa philosophy, Crown Spa will transport guests to another level of relaxation in its calm and glamorous sanctuary when it opens in December, as part of Crown Towers Perth.
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As sister-spa to the famed Crown Spa Melbourne, the architecturally designed spa boasts 13 opulent, aqua-hued treatment rooms, vitality pools tiled in gold and platinum, marble showers and beautifully curtained relaxation zones where guests can indulge in Crown Spa’s famous signature treatments.

Reminiscent of traditional Roman bath houses, designer Blainey North drew inspiration from the refraction of light underwater when looking up towards the sun to create an oasis and provide a relaxing retreat for guests.

Click here to view full Media Release.
 

CROWN TOWERS PERTH TAKES CENTRE STAGE IN HIGH END AUSTRALIAN TOURISM MARKET - 22 December 2016
WA Premier and Minister for Tourism, Hon. Colin Barnett Officially Opens Crown Towers Perth.
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PERTH Wednesday 14 December 2016 – Crown Towers Perth was officially opened last night by the Premier of Western Australia and Tourism Minister, The Honourable Colin Barnett MLA, cementing the arrival of Perth’s newest and most luxurious hotel. 

Four years in the making, Crown Towers Perth will set a new standard in the high-end tourism market - targeting the high-growth potential domestic and international luxury traveller.
 
Click here to view full PDF Media Release.

Crown reaches new heights with the CROWN PYRAMID - 26 October 2016
Made from the finest Serge Ferrari fabric in Italy, Crown Pyramid will attract a variety of fun filled entertainment to Perth. This flexible, multipurpose, high-quality pyramid dome is the largest clear-span tensile structure of its kind in the world, offering over 6,000 square metres of unobstructed internal floor space. 
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Specifically designed by Unique Attractions, the custom-made Crown Pyramid is 59 metres in width and 105 metres in length. The two peak structure contains a 30 x 45 metre integrated production roof that is 18 metres high and has a structural loading in excess of 50 tonnes, which provides endless theming options to wow audiences and deliver that spectacular event.
 
Located across from Riverside Entry and temporarily replacing Car Park 4, Crown Pyramid has the versatility to cater for various events including concerts, festivals, sporting events, conferences, exhibitions, functions, trade shows, productions and displays for up to 5,000 people.
 
Crown Perth Chief Operating Officer - Food, Beverage & Entertainment Andrew Hill said the new entertainment space is one of a kind not only in Perth – but in Australia.
 
Crown Pyramid will be the largest portable pyramid dome in Australia, providing the ideal outdoor venue for the ultimate event and adds to the current entertainment options available in Perth,” said Mr Hill.
 
The Christmas-themed interactive and visual spectacular, Santa’s Magical Kingdom will be the first event held in the stunning Crown Pyramid. With fun for the entire family, experience an interactive Christmas adventure wonderland filled with amusement rides, your favourite activities, plus an international circus spectacular to amaze young and old!
 
With each new development at Crown Perth, the resort continues to be a significant investor in West Australian tourism infrastructure which is demonstrated with the arrival of Crown Pyramid and its third hotel property, Crown Towers Perth both due to open in December.
 
-ENDS-
 
View PDF Media Release

For further information, please contact:
Crown Perth Public Relations
Ph: +61 8 9362 8009
Email: cassie.boyce@crownperth.com.au
 
To enquire about hiring Crown Pyramid, please contact:
Entertainment Administration
Ph: +61 8 9362 7685
Email: entertain@crownperth.com.au

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